Wella professional stylists will be at the designer's West Village boutique all night re-creating the runway gone-wild hair from Rowley's fall 2010 show—crimped jewel-tone extensions popped into a sexy, crimped ponytail.
Event: from 6 p.m. to 11 p.m.
Event: from 6 p.m. to 11 p.m.
Cynthia Rowley, 376 Bleecker Street (between Perry and Charles streets); 212-242-3803.
Need a cheesy pop-culture fix to temper momentary fashion overload? Swing by C.O. Bigelow Apothecary to meet Jersey Shore's Vinny Guadagnino and get his top Guido grooming tips. Make sure to get a polish change by a Barielle manicurist, pick up a sample of Rilastil's new eye cream, and score a Soap & Paper shea butter soap (with any purchase) before you say ciao.
Event: from 6 p.m. to 11 p.m.; Vinny Guadagnino appearance: from 7 p.m. to 8 p.m.
Event: from 6 p.m. to 11 p.m.; Vinny Guadagnino appearance: from 7 p.m. to 8 p.m.
C.O. Bigelow Apothecary, 414 6th Avenue (between Greenwich Avenue and Waverly Place); 212-533-2700.
Josie Maran will host an in-store photo-shoot, giving tips on posing for the camera complete with mini-makeovers, plus the first 100 customers who make a purchase will get Maran's limited-edition Argan Oil Color Stick in Cherry Popsicle.
Event: from 7 p.m. to 9 p.m.
Event: from 7 p.m. to 9 p.m.
Sephora 5th Avenue, 597 5th Avenue (between West 48th and West 49th streets); 212-980-6534.
Swing by the SoHo Sephora to meet Gwen Stefani, sample her new Harajuku Lover's scent, Wicked Style, and get makeup and hair touch-ups by Make Up For Ever and T3.
Event: from 6 p.m. to 10 p.m.
Event: from 6 p.m. to 10 p.m.
Sephora SoHo, 555 Broadway (at West Houston Street); 212-625-1309. 6 to 10 p.m.
DJ Alexandra Richards will spin in celebration of YSL's Rouge Flame lipstick for Sephora. Get makeup touch-ups by a YSL makeup artist and enter to win a pair of YSL Tribute Too Red shoes worth $795.
Event: from 7 p.m. to 9 p.m.
Event: from 7 p.m. to 9 p.m.
Sephora Times Square, 1500 Broadway (at West 44th Street); 212-944-6789.
Stop by the Meatpacking District for Maybelline's free mini-makeovers! Plus, Erin Wasson, Jessica White, and Lisalla Montenegro will be on hand to judge a Sensational Strut catwalk contest with beats by DJs Charlotte Kemp Muehl and Sean Lennon— the winner gets a year's supply of Maybelline products. The first 50 guests will get a limited-edition makeup bag designed by Michael Angel that will be filled with Maybelline makeup. Event: from 6 p.m. to 10 p.m.
Maybelline FNO Event, 9th Avenue (at 13th Street).